Ministerio de Sanidad
— Este virus lo paramos unidos
Year
2020
2020
Type of work
Creative production
Remote production
Live-action
Creative production
Remote production
Live-action
On the very first day of lockdown, we were approached by agency Kitchen to create a piece to be aired on national television within three days. Given our limited mobility during this time, we had to make use of our already existing resources and establish a remote production framework. As a result, we shot numerous home-videos to create a heartwarming campaign aimed at bringing positivity to the people of Spain during these challenging times.
Weeks later, we were approached to create a second advertisement. This time, highlighting the immense effort made by the population in bringing the virus under control.
Credits
Client
Ministerio de Sanidad
Agency
Kitchen
Production company
MCNULTY
Director
Esteban Perles
Thanks to
Friends, family and everyone who helped us along the way!