Ministerio de Consumo

— Sé más juguete

Year
2022
Type of work
Creative production
Live-action
We teamed with Kitchen to produce “Sé más juguete”, the Christmas campaing for the Ministry of Consumer Affairs aimed at addressing gender roles in children’s play. 

Following an extensive, yet beautiful casting of toys, we built a kid’s room in a sound stage from scratch, and shot the film in one day.



Credits

Client
Ministerio de Consumo

Agency
Kitchen

Production company
MCNULTY

Director
Rodrigo Rodríguez

Cinematographer
Rafa G. Arroyo

Art director
Valerie Moso
Office

Paseo del Pintor Rosales 78
1º — 28008 Madrid, Spain


Contact

hello@mcnulty.es

(+34) 917 37 69 59



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© MCNULTY 2023

Office

Paseo del Pintor Rosales 78
1º — 28008
Madrid, Spain


Contact

hello@mcnulty.es

(+34) 917 37 69 59



Social

Instagram
Vimeo

LinkedIn





Subscribe to our newsletter

Reelly Good News ↗















© MCNULTY 2023

Office

Paseo del Pintor Rosales 78
1º — 28008
Madrid, Spain


Contact

hello@mcnulty.es

(+34) 917 37 69 59



Social

Instagram
Vimeo

LinkedIn





Subscribe to our newsletter

Reelly Good News ↗















© MCNULTY 2023